The platform is rolling out a updated setting that enables them to reduce the quantity of AI-created content appearing in their streams. This initiative comes as the service revealed that it currently hosts in excess of 1 bn AI videos.
Trial and Implementation
The update is in a pilot phase over the following weeks before a widespread launch. This advancement coincides with a rise in content created by AI, fueled by recent video-generation tools.
AI Content on Other Platforms
Recent reports that almost a tenth of the fastest-growing content creators on a competing service only show content made by AI. A large amount of this output is classified as “AI slop”, a label for inferior, bulk-generated content that is frequently nonsensical or dreamlike.
“We know from our community that many people enjoy content produced via AI tools, from computer-generated images to science explainers, and we want to provide users the ability to see more or less of that, according to their own choices,” stated a platform representative.
Volume and Proportions
TikTok shared that there are now 1.3bn videos on its network identified as AI-generated. Overall, in excess of 100 million pieces of content are submitted to the service each day, making AI-generated material a relatively small portion of its total content library.
Customizing Your Feed
Users will be capable of reduce or increase the amount of artificial media they view by accessing the “manage topic” feature in the app and selecting “AI-generated content”. Additional categories that can already be modified under the tool cover current affairs, clothing, aesthetics, and choreography.
Platform Guidelines
TikTok’s guidelines oblige content makers to identify “realistic” AI-made content, and it prohibits malicious deepfakes of public figures or crisis events. Any realistic AI-generated clip that is without a tag can be removed under its user guidelines.
Additionally, the app will from now on attach an AI-generated tag to content produced via its own AI tools, or identified by an collaborative effort for identifying content made by AI. This action is aimed to deter users from trying to bypass the disclosure requirement.
AI Literacy Programs
TikTok is also establishing a two million dollar awareness program for specialists and groups to create educational content about using AI responsibly. This initiative will benefit charitable organizations focused on training coding and technology.
Content Safety Approach
The platform has defended its safety measures, during controversy over intentions to lay off numerous review team members in Britain. TikTok is expected to eliminate 439 jobs in its content moderation department in its British office, with labor groups and online safety experts expressing worry that humans are being replaced by automated systems.
A trust and safety lead explained that staff-based oversight would still have a role, but artificial intelligence can safeguard staff by filtering out the most distressing content prior to it gets reviewed by humans. The company announced a 76% decrease in disturbing and violent content reviewed by content reviewers over the past year due to intervention by its automated systems.
“We think that it’s essential to integrate staff and AI to maintain a secure environment,” she said. “We’ll have humans as involved in the system, but we also think it’s very important to reduce exposure to harmful content as rapidly, which is why a extensive automated help is making a difference work at speed.”
